Central Market’s Cheese Festival this year is focused on cheese culture around the world. The concept for each poster focused on a unique landmark or icon of the region where a specific cheese originated. I illustrated the posters to fit each iconic shape while still showing off each cheesy texture. The inspiration for typography came from vintage travel posters with a quirky twist.
CREDITS Client: HEB Central Market | Studio: RBMM | Art direction: Garrett Owen, Jeff Barfoot | Copy: Chris Smith, Rachel Dawer
Jess Makes 